Lizeth Santamaria established Discover Your Power LLC in February of 2016 as a way to pursue her purpose in life. Through coaching, motivational speaking, lupus and wellness advocacy services, DYP aims to help and empower people. Lizeth is an experienced professional and consultant with over 10 years of leadership and human resources experience who focuses on motivational speaking and coaching.
What motivated and inspired you to start your own business?
In 2006 I began my journey when I was diagnosed with the disease lupus. Lupus is a chronic, autoimmune disease that can damage any part of the body including your skin, joints, and organs. Being diagnosed with lupus was not easy for me to accept and changed my life completely. Eventually I decided to empower and educate myself about my disease, which would eventually lead me to my “purpose in life”.
I decided to use my struggles with lupus as a form of motivation and inspiration for individuals to begin their journey with wellness. In 2015, I became a Lupus Advocate for the Lupus Foundation of America. Being a Lupus Advocate provided me with a platform to encourage people to transform their lifestyle by incorporating wellness principles, as well as inspire people to cope with struggles related to health and illness.
I pursued my passion of motivating and helping others even further by becoming a Motivational Speaker for the Florida Hospital Speakers Bureau. This was another platform and opportunity to do all that I could to educate and encourage people to live happy and healthy lifestyles by adopting heath and wellness principles.
When I ultimately developed my talents for motivational speaking as well as my passion to help others through coaching, I realized my purpose in life was to do just this! I found that my talents for speaking and coaching were ultimately my life’s purpose.
In February 2016 I founded Discover Your Power LLC to pursue my passion of empowering and helping others.
Tell us about your business.
I made a pivotal shift by establishing my company Discover Your Power LLC in February of 2016. I created DYP as a way to pursue my purpose in life to motivate and help others reach and accomplish their goals through coaching, motivational speaking, and lupus advocacy. I focus on motivational speaking and coaching in the following areas: living life with lupus, wellness for women, career transitions, leadership development, empowerment, and coaching. I am passionate about helping people make progress towards changing their lives and inspiring them to feel empowered to take steps to create the life they want!
- Masters in Human Resource Management (MHR)
- Professional in Human Resources (PHR)
- Society for Human Resource Management Certified Professional (SHRM-CP)
- Certified DDI Facilitator
- Independent Certified Coach, Teacher and Speaker with The John Maxwell Team
- Lupus Advocate for the Lupus Foundation of America’s Lupus Advocacy Bureau
- Committee Co-Chair for Walk To End Lupus Now
- Team Captain & Li’s Lupus Fighters for 2016 – 2017
- Team Leader for 2015 Life Without Lupus Walk for the Lupus Foundation of America
Where is your business based?
What were the first few steps you took to get your business up and running?
I began speaking for local speakers bureaus to help me build my speaking portfolio and experience. From a coaching perspective, I am currently pursuing my Professional Coaching Certification (PCC) by attending Impact Coaching Academy. I also attended the John Maxwell Certification Program to become an Independent Certified Coach, teacher and speaker with The John Maxwell Team.
What has been the most effective way of raising awareness of your business and getting new customers?
I began speaking for local speaker bureaus to help me build my speaking portfolio and experience.
What have been your biggest challenges so far?
Being confident enough to pursue my passion of helping others and to focus on building Discover Your Power even further.
How did you overcome these challenges?
I prayed and asked God to give me strength and guidance. God began to show me signs and open doors that were undeniable and I had no other choice than to follow the path I was already on in faith and diligence.
How do you keep motivated through difficult times?
I try to stay consistent with the time I put towards building my business. I prioritize what is important to help me accomplish my goals and remind myself that the sacrifices are worth it. I know that “Whatever you put energy towards will grow.”
How do you distinguish yourself from your competitors?
Dealing with people is a personal business and I truly believe that for people to believe in my ability to help them, they have to believe in me and relate to me as a person. I share my own personal stories in life related to lupus, leadership, and career to help relate to people and demonstrate credibility at the same time. Basically I am an open book!
What is the best advice you have received recently?
Don’t be afraid to charge for your services because that shows the value of what you have to offer!
What advice would you give to other entrepreneurs?
Don’t compare yourself to other people or their success. Stand in your own truth and create your own path.
What are your favorite business tools/resources and why?
Anything John Maxwell! His books are wealth of knowledge and very inspiring.
What is a good article or book you have read recently?
John C. Maxwell’s “The 15 Invaluable Laws of Growth”.
What are you currently learning about for your business or looking for help with?
I’m looking for organizations that are interested in investing in a speaker like myself to educate and motivate their employees and leaders.
What are your goals for the next few months and how are you striving to achieve them?
My goal is consistently book speaking engagements at least every other month, if not every month, as well as have consistent coaching clients so I can continuously help others learn and grow. I am striving to make this happen by networking and marketing my brand and services daily.
What social media outlets do you use? List them below.
Lizeth Santamaria; John Maxwell Team Website http://www.johncmaxwellgroup.com/lizethsantamaria
Hashtags #discoveryourpower #coachli #motivationalspeaker #lifecoach #lupusadvocate