Programmatic advertising is the automated buying and selling of online advertising. Targeting tactics are used to segment audiences using data so that advertisers only pay for ads delivered to the right people at the right time. Top 4 Programmatic Advertising Tools To Promote Your Brand 1. Programmatic Ads Programmatic ads account for about 75% of the total …
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3 Characteristic Traits You Need To Be A Successful Blogger
Thanks to the internet, it’s never been easier for people to start their own online careers. One of the most popular online careers is blogging! However, running a blog is no easy task and requires a great deal of skill. Here are 3 characteristics that you need to have or learn to develop if you …
How To Build A Killer Media Kit
No matter what stage you’re at in developing your blog, whether you’re just getting started or you already have a major following, one of the most important things to have is a media kit! Any and every stellar blog, online business, and influencer should have a killer media kit prepared because it’s one of the …
5 Best Ways To Connect With Your Instagram Followers
Instagram is all about connections. From following, tagging, and sharing, there are all kinds of connections to be made. But social media can feel distant to. Engaging with followers without having met most of them can feel like tricky territory to navigate a conversation. So how do you, and your followers, get to know one …
Emma Norris Helps Businesses And Bloggers Generate Quality Leads
What you’ll learn in this interview: Why you should always start (and launch!) before you’re ready How to automate parts of your blogging process to work smarter, not harder My best productivity hacks: one involves being watched by a stranger! Where someone who runs a blog to inspire women turns to when she needs inspiration …
11 CEOs Who Are Crushing It On Instagram
What better way to show off your business’s success than to have a pretty Instagram page? CEO’s are continually increasing their presence on social media as a way to connect with their consumer base. Creating a look or aesthetic on Instagram allows followers to understand what you and your company are about. Entrepreneurs can also …
What Is Influencer Marketing And How Can Marketers Use It Effectively?
Influencer marketing is becoming the norm for marketing campaigns. This type of marketing blends celebrity endorsement with everyday social media that audiences will continue to see. Depending on what type of influencer you’re trying to hire, they may not necessarily be the traditional “celebrity”, in fact, they may have more influence and ability to sell …
10 Influencer Marketing Trends That Will Explode In 2020
39% of marketers plan to increase their influencer marketing budget in 2020. Influencer marketing has matured through the last few years to the point of it becoming the most effective means of content delivery. Although the influencer marketing has matured, it does come with some setbacks. There’s suddenly the emergence of “fake followers” as well …
5 Strategies To Recharge Your Career
Wouldn’t it be great if we could recharge our careers like our phones? Plug it in and in a few hours, we could have a satisfying, best-fit career! It’s not as easy as plugging in your phone, but you can recharge your career. A great starting point is to build your resilience, which will give …
Michelle Fee Helps Globetrotters Live Out Their Travel Dreams
What you’ll learn in this interview: Personal relationships are invaluable, so surround yourself with good people – we call them unicorns on our team Embracing change isn’t just a good thing – it’s necessary to stay competitive The future of the travel industry is at the intersection of marketing and technology Find motivation in the …