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4 Steps To Taking Instagram Worthy Photos

For all womenーentrepreneurs, bloggers, and influencers alikeーInstagram can be a powerful tool if used wisely. With over 800 million monthly active users on Instagram according to CNBC, the social networking app provides one of the best ways to gain followers and reach diverse audiences. Both business and personal accounts actively use the app, giving the …

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6 Global Trends Reveal How Women Are Redefining Entrepreneurship

Women play a crucial role in the society as homemakers and by bearing the heaviest responsibilities. Their participation in business has not been without challenges and has made women-owned business not to thrive as the men-owned ones thereby remaining as small and medium enterprises. The women-owned business would benefit a great deal by utilizing the …

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8 Steps To Help You Respond Wisely To Negative Comments

In the words of Taylor Swift, “haters gonna hate.” Whether you’re a blogger, entrepreneur, marketer, or pretty much anyone else, you’ve probably faced negative comments online or in-person. Workplace gossip has always been the Achilles heel of many businesses. The age of anonymous commenting on blog posts can get really ugly! Not everyone is going …

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7 Idealistic Ways Your Business Can Start Saving Money Today

Being able to minimize business expenses is probably one of the highest priorities of any business. There are usually so many expenses involved to where it becomes essential to be able to spend money wisely. Thankfully though, there are several areas in which you can get the best deal for your buck. Here is a …

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5 Steps To A Great Email Strategy

Whether or not Benjamin Franklin ever said “by failing to prepare, you are preparing to fail,” the quote is true for many things, including email campaigns. If you want to get the best results possible, it’s imperative to plan your campaigns thoroughly before launching them. Effective planning and implementation of email strategies will increase customer …

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5 Browser Extensions You Need To Know

Wait, what’s a browser extension? It’s a simple plug-in that makes your life simple! One of the most common and popular extensions is Ad-Block, which prevents all those annoying pop-ups from affecting your browsing experience. Another one is Grammarly that helps check up on your spelling and grammar, which is particularly important if you send …

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How To Balance Your Day Job And Side Hustle

When I launched my business in 2016, I knew it would be hard to balance it alongside a full-time job. I almost didn’t bother because of that; I was a recruiter back then. Compared to other positions I’ve held—present one included—my job wasn’t nearly as demanding, and my schedule was relatively set. Today, I work …

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How Strategic Content Converts To Email Subscriptions And Sales

WITHOUT a content marketing strategy, you’ll be a blogger. WITH a content marketing strategy, you’ll become a blogger with a business. What is content marketing? Educational blog posts that give you credibility due to how well it’s written and how helpful it is to the reader. What is STRATEGIC content marketing? For every single piece of content …

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