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How To Bring Your Best Self To Your Business

There is that aha-moment for every entrepreneur when you realize you are trying to do it all—and you can’t. “You can’t be in your business and running your business,” a wise friend once cautioned. Everyday tasks demand your time and attention—paying the bills, meetings or phone calls, marketing to new clients. And then there’s doing …

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Rona Borre Hunts For Talent To Fill Technology, Financial And HR Positions

Rona Borre founded Instant Alliance in 2001 and which has since become a nationally recognized, woman-owned business enterprise which consistently increases revenue year over year. She strives to prove good talent can be a major differentiating factor in an organization’s success and works closely with each of her employees to ensure that clients are partnered …

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How To Use Pinterest To Grow Your Business And Traffic

“Pinterest is not a social media platform. It is a search engine optimization tool.” From now on, if you’re a business woman or an aspiring female entrepreneur who’s trying to leverage Pinterest to grow your business stop calling it a social media platform. Instead call it a “search engine optimization tool” for your graphics. Pinterest …

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How To Position Yourself As A Trustworthy Expert Online

One of the limitations of doing an online business is that people cannot meet you in person, and considering so many scams and fake sites which are happening all over the internet, it may be difficult for your potential clients and customers to trust you. You need to help them to overcome their fears, doubts, …

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How To Build Loyal And Lasting Client Relationships

Relationship and Attraction Marketing is what works in our society. It works because the days of blindly purchasing based on a commercial jingle are gone. We live in a world where we want to know not only what’s in our food but who grew it. Building a loyal and LASTING client base requires a little …

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Paula & Shannon Elevate Other People’s Businesses

Founded by Paula Henriques and Shannon Mastaler, two long-time writers, editors and creative directors, P.S. MediaHouse is a collaborative design, marketing and media relations company. What motivated and inspired you to start your own business? Working in the publishing and advertising industries for many years, we saw how they were run, and we wanted to …

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5 Apps For Social Media Content Creation

Unique content creation is crucial for entrepreneurial credibility these days. I am often asked about content creation and how I am able to generate consistent content that is both educational and aesthetically pleasing. Truth is, I couldn’t do it alone! I lean on a few technology blessings (aka apps) for pretty, yet, meaningful content creation …

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