Andreea Glodea Paleologu is a Romanian entrepreneur with over 15 years experience in publishing, marketing, and PR. She developed content & branding campaigns for top international publications such as Forbes and OK! Magazine. She’s also created lead content teams for press trusts such as Ringier AG and conducted branding and marketing campaigns for e-commerce worldwide …
Tag: #marketing
4 Steps To Taking Instagram Worthy Photos
For all womenーentrepreneurs, bloggers, and influencers alikeーInstagram can be a powerful tool if used wisely. With over 800 million monthly active users on Instagram according to CNBC, the social networking app provides one of the best ways to gain followers and reach diverse audiences. Both business and personal accounts actively use the app, giving the …
How To Get People To Hit Subscribe In Less Than One Minute On Your Site
The saying “first impressions aren’t always right” doesn’t apply to the online world. If someone isn’t impressed in their first few seconds on your site, they’re going to hit that accursed back button without a second thought. I don’t say that to scare you, but to remind you that the first minute a visitor spends …
How To Market Your Business Through Blogging
Many bloggers start blogging as a hobby or a passion and eventually start selling products or services. Perhaps you went the other way around; you started by selling products and services and then started a blog on your website. Either way, your blog is a great way to market your products/services and let your audience …
Kristin Kembel Provides Branding Solutions For Female Entrepreneurs
Kristin Kembel is the brand designer behind Girlboss Designer. She spent most of her career helping design and grow a women’s travel accessories brand, then left behind the comforts of her dream 9-5 life. Give this girl a passport, glass of wine, and an ocean view, and she is one happy lady, but most importantly …
5 Easy Ways To Optimize Your Website For Capturing Leads
Why do you need to gather leads? If you run your own business and have a website, chances are that you want as much traffic to your site as possible. But once a visitor lands on your site, are you missing a trick? Do you fail to convert that visitor into a lead? Leads are …
GG Benitez Runs A Small But Mighty PR Agency
GG Benitez, founder of GG Benitez & Associates Public Relations Inc., is one of the industry’s leading independent public relations professionals with full-service capabilities. A graduate of UCSD with a degree in Economics (1995), GG enjoyed a highly successful career in outside sales before launching her own brand of trademarked onesies in 2005. While her …
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How To Get Your First 100 Email Subscribers in 30 Days Or Less
If getting emails was easy, every single blogger out there would have lists overflowing with subscribers. However, it’s not. The secret to getting your very first subscriber is to be able to offer something so irresistible that they would normally pay for it… but you’re giving it away to them for free. This is the …
How To Use Visual Storytelling To Attract New Customers: A Budget-Friendly Guide
Storytelling in marketing connects with audiences through an engaging, sometimes interactive, format. This marketing effort lessens the aggressive nature of campaigns by using personal, branded, and user-generated stories. The idea is to promote a product/service’s features, benefits, and use through an open, emotional journey. Does your business have an interesting story, operation, or community? Think …
Meredith Miller Fuses Fun And Fashion To Support The Celiac Community
Meredith Miller started the t-shirt brand Celiac Cutie to bring about fun, laughter, and empowerment to those affected by an autoimmune disease as well as other challenges. A portion of all t-shirt sales goes back to the Celiac Disease Center at Columbia University, where she personally found help after her diagnosis. What motivated and inspired you to …