Tracy Gromen naturally came up with her business as she noticed how her passions, skills, and strengths all seemed to align. While she was on her own inner healing journey, other women gravitated to her to become the first clients of SoulHeartedly Happy, LLC. Read our interview with the lovely Tracy below…
What motivated and inspired you to start your own business?
As I was on my own inner healing journey, I found that women who were looking to make changes in their lives and bust through fear based energy would always find me and speak to me about how to navigate those toxic thoughts and feelings about forward movement in life, usually around stepping into a new career and the upheaval that it caused within their life. Usually they were people pleasers who have spent most of their life tending to others needs, so now having this calling blooming inside of them was scary. What they would find is that the mental energetic blocks were the result of the guilty feelings of putting themselves first for once in their lives. It came naturally to me in regards to helping them, so when the amount of requests started increasing, I thought that it was the perfect time to start a business around helping women shift their energy and mindset to tap into the connection and inner wisdom that they were looking for, which would then give them the confidence to go after what they wanted in life (and in business!).
Tell us about your business.
Haha – I guess I already started to above. I empower female creatives, healers and heart-centered entrepreneurs commit to their happy. When they do this, they get out of their own way, bust through the fear based energy within and focus on what they want. As they learn to create healthy boundaries and tap into their intuition, they move themselves from overwhelm and confusion to confidence, clarity and connection. This combination is a wonderful recipe for creating abundance and magic in all areas of their life!
Are you currently running any promos/contests/giveaways that you would like our readers to know about?
I just completed (last week actually) a FREE 5 day training on Taming Your Toxic Thoughts. Although that is now completed, women who want to start tapping into more receiving and future insights can go to www.tracygromen.net/gifts for some awesome freebies!
Where is your business based?
I live in Ohio, but since my business is remote and distance based, anyone who is interested in my services can be accommodated.
What are the first few steps you took to get your business up and running?
I started following people like Kimra Luna and Danielle LaPorte to get some ideas on how to set up my business. I followed them for about a year and then decided to invest in “Kimra Luna’s Be True Brand You” course and it was a life changer for me. Major shifts are made when I started putting some skin in the game, it moved from a hobby to a business.
What has been the most effective way of raising awareness of your business and getting new customers/clients?
Social media as well as referrals are the main tools that I get to know my new clients through. Both have been wonderful methods to connect with people who I otherwise would not have met.
What have been your biggest challenges so far?
Deciphering how I want my business to look and feel. Busting through that “your business ought to look this way…” and giving myself that allowance to say – “nope, I would like it to be this way!”. It can be tough to tame the SHOULD’s of life.
How did you overcome these challenges?
Tons of energy and mindset work, as well as investing in mentors to help accelerate the process. Those little gremlins are always popping up with each level of success in life and in business. As much as I help women with their mindset, I have a coach of my own! That always gives me honest feedback and methods to see into my own mind, so that I can make the necessary shifts that, in turn, benefit my clients!
How do you distinguish yourself from your competitors?
I don’t view my peers in the healing community as competitors. There is enough (clients, money, abundance) for all of us. What I do is focus on who I am and the message that I am giving out as well as my reputation for moving women through their energetic blocks quickly. When that resonates for someone, then it clicks. And that is awesome! Everyone wins!
What is the best advice you have received recently?
Trust and keep taking action along with being willing to shift when needed. If it feels like a square peg and a round hole – it probably is. Then you know it’s time to take a step back and shift. The energy of trust, faith and action together create HUGE momentum!
What advice would you give to other entrepreneurs?
DIY is great until you start spinning your wheels and going into overwhelm. Delegate when you need to and find help to master an area of your life that is keeping you from receiving the abundance that you are looking for! Align with a mentor (no matter what area) that reflects who you want to become. If their style does not reflect who you are, then find someone whose style fits you.
What is your favorite business tool or resource?
What social media outlets do you use?
What is a good article or book you have read recently?
“The Power of Vulnerability” by Brene Brown.
What are you currently learning about for your business or looking for help with?
I am currently learning the strategies for powerful launches that don’t stress you out!
What are your goals for the next few months and how are you striving to achieve them?
I am launching an 8 week program called “Shelf Self Doubt & Step into Your Divine Destiny”, so right now I am in the middle of launching that program – it will combine practical tools and energy healing for accelerated forward movement! Live workshops and lots of social media activity to build communication with new clients is happening in my world right now. And I am starting to project out 2017 and map out the programs that will be offered then. I love group programs, the collective energy and forward movement of the group in total is MASSIVE. It makes me happy to see such powerful souls show up fully for themselves and their businesses and shift quickly into confidence and clarity!