When you own a company, there are so many things to take into consideration that generating leads can sometimes fall by the wayside.
So we’ve put together a list of ways that you can generate leads with ease!
5 Ways To Generate More Leads For Your Company
1. Get Your Logo Right
The logo is one of the first things people will see and associate with your company – so it’s critical you get it right. You need to think about things about what the color of your logo may represent.
For example; green may suggest that you are an eco-friendly company, or red could mean passion or energy. Be careful not to choose a font that is difficult to read in any way, and that is large enough so people can read it from a distance.
Use DesignEvo to create (or recreate) an amazing logo in 5 minutes.
2. Create An SEO Strategy
There are some simple SEO practices that you can put in place that can generate more organic traffic to your website such as:
- Creating a Google My Business listing.
- Updating your site with valuable blog content.
PRO SEO TIP: Make sure your content is 100% original, don’t copy and paste from another source – otherwise Google will dock your organic traffic.
3. Doing A Leaflet Drop
A leaflet drop is another form of traditional advertising that can sometimes be overlooked but can be effective. You can enlist cheap printing online services to get these created for a small cost – and with some companies, they will even help you with the design.
4. Get Known On Social Media
Social media is a free tool, and a great way to generate leads organically. It is however a good idea to pay for a good social media scheduler to make sure you’re posting regularly with links back to your website.
Facebook messenger and messenger bots are great ways to generate leads and if you have a budget, running targeted ads to your website is a great lead generation campaign.
5. Outdoor Advertising
With everything going digital, people are forgetting how rewarding outdoor advertising can be. Technological advancements such as augmented reality where billboards come to life can be extremely effective.
If you are looking to generate more leads for your business – try out these 5 tips!
