Olga Gomonova graduated from Harvard Business School and was a Fortune 500 executive before starting ChicCartel. Victoria Janashvili was working as a fashion photographer shooting covers for anything from GQ to Cosmopolitan. She also published a widely acclaimed art book on body images called Curves. What motivated and inspired you to start your own business? We were both … [Read more...] about Olga & Victoria Are Bringing Sexy To Sustainable Purchasing
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5 Branding Materials To Build Your Website
Branding is everything in the world of female entrepreneurship. In order to build a successful brand, getting your name out into the world is key! Recognition is super important, but the type of recognition is what matters most. When people hear your name or introduce your brand to someone new, you want them to associate that with positive views and loads of starry-eyed … [Read more...] about 5 Branding Materials To Build Your Website
How To Brand Your New Business
A brand is what defines you as a company. It is what people think of when they hear certain words. Your brand shows the core values of who you are and what your business is trying to achieve. It is what helps you stand out from other competitors in your field. You will find that building a brand isn’t always easy. Taking the wrong turn could be detrimental to your company. But … [Read more...] about How To Brand Your New Business
How To Build A Credible Blog And Stand Out From The Rest
What is the first thing you do when someone talks about their blog? You look them up, right?! You check out their social media accounts, their website, their reviews and whatever else you find online. The more people can find about you online, the more credible you are. Especially if your blog is mentioned in big media outlets such as the HuffingtonPost.com, Entrepreneur.com, … [Read more...] about How To Build A Credible Blog And Stand Out From The Rest
Deb Gabor Strategically Brands Companies
Deb Gabor is the author of Branding Is Sex: Get Your Customers Laid and Sell the Hell Out of Anything. She is the founder of Sol Marketing, which has led brand strategy engagements for organizations ranging from international household names like Dell, Microsoft and NBC Universal, to digital winners like Allrecipes, Cheezburger, HomeAway and RetailMeNot, and dozens of … [Read more...] about Deb Gabor Strategically Brands Companies