A fundraising plan is a strategically written blueprint of annual efforts to raise money, increase visibility, and basically keep you sane. Also known as a fundraising calendar, this piece of revenue-generating paper is crucial to the livelihood of any business. Whether you run a startup, nonprofit, charity, or school, an effective fundraising plan provides guidance for the … [Read more...] about How To Write A Kickass Fundraising Plan
Writing Resources
How To Wield The Power Of Your Email Signature
One of the most under-used (and underrated) of all the digital tools at our disposal is the email signature. It can be so much more than your personal scribe, and as with other two-word descriptions, “email signature” doesn’t accurately portray the potential of such a tool. This is why most people dismiss it as an attractive sidekick. But if you learn how to wield the power of … [Read more...] about How To Wield The Power Of Your Email Signature
How To Get Better Results From Your Newsletters
The world of marketing is comprised of a range of different techniques that all come with different goals and results. Of them all, direct marketing is definitely something that has stood the test of time. Although social media marketing, content marketing, and even blogger outreach are all fairly new, the likes of direct mail are still just as effective today as they have ever … [Read more...] about How To Get Better Results From Your Newsletters