There’s nothing new about the fact that influencer marketing has been replacing more traditional methods of marketing.  Normal advertisements can no longer keep up and they have to adjust to

A brand ambassador, influencer, affiliate? Nowadays, there are so many terms and positions that people hold online, it can get confusing. The one thing they all have in common is introducing their

If you’re a brand using influencer marketing, you want to develop a relationship with an influencer and not have it be a quick transaction. While it might be easier to look at the interaction

If you own a business, you have likely come across a fake influencer while searching for the perfect representative for your brand. Fake influencers are ones who claim they are an influencer, but