A brand ambassador, influencer, affiliate? Nowadays, there are so many terms and positions that people hold online, it can get confusing. The one thing they all have in common is introducing their audience to a brand or its products. However, brand ambassadors tend to have smaller audiences and they earn money when people purchase a brand's product using their code or … [Read more...] about How To Become An Effective Brand Ambassador
Influencer Resources
5 Ways To Keep Your Deadlines
In a world driven by deadlines, we all must keep on track to meet them. If you work for a company, failing to meet a deadline can negatively impact your work reputation. Meanwhile, if you run your own business and miss deadlines, it can harm your overall success and potential collaborations with others. Looking to brush up on some tips to raise your productivity and keep … [Read more...] about 5 Ways To Keep Your Deadlines
5 Reasons Why Influencer Marketing Is Not Just A One-Time Transaction
If you're a brand using influencer marketing, you want to develop a relationship with an influencer and not have it be a quick transaction. While it might be easier to look at the interaction as a one-time thing, that won't bring you the most success. Therefore, it's important to view the experience in the long term and to remember why it's beneficial to cultivate a strong … [Read more...] about 5 Reasons Why Influencer Marketing Is Not Just A One-Time Transaction
6 Ways To Make Your Audience Feel Unique
If you're a blogger, a business owner, or both, you want to connect with your audience and make them feel unique. One of the biggest struggles brands have when trying to succeed is actively engaging their audience. You need traffic and engagement to make sales or secure brand deals. Without a strong connection, these won't be possible. If you find yourself struggling, read … [Read more...] about 6 Ways To Make Your Audience Feel Unique
How To Identify Fake Influencer Accounts
If you own a business, you have likely come across a fake influencer while searching for the perfect representative for your brand. Fake influencers are ones who claim they are an influencer, but their following is primarily followers who were bought. They have no true audience and no engagement from their audience, so their “influencing” is not making any difference or benefit … [Read more...] about How To Identify Fake Influencer Accounts