There’s nothing new about the fact that influencer marketing has been replacing more traditional methods of marketing.  Normal advertisements can no longer keep up and they have to adjust to

A brand ambassador, influencer, affiliate? Nowadays, there are so many terms and positions that people hold online, it can get confusing. The one thing they all have in common is introducing their

If you’re a brand using influencer marketing, you want to develop a relationship with an influencer and not have it be a quick transaction. While it might be easier to look at the interaction

If you own a business, you have likely come across a fake influencer while searching for the perfect representative for your brand. Fake influencers are ones who claim they are an influencer, but

With the spike in influencer marketing, more and more brands are realizing how powerful influencers are. Yet, there are still those who believe that celebrities have the greatest impact on an

We can probably all agree that 2020 did not go as planned. So to reflect on the positive times, we created a list highlighting some of the most inspiring female influencers this year. They’ve