Business Resources Email Resources

5 Steps To A Great Email Strategy

Whether or not Benjamin Franklin ever said “by failing to prepare, you are preparing to fail,” the quote is true for many things, including email campaigns. If you want to get the best results possible, it’s imperative to plan your campaigns thoroughly before launching them. Effective planning and implementation of email strategies will increase customer …

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Business Resources Email Resources Marketing Resources Writing Resources

How To Get Better Results From Your Email Marketing Strategy

Email communication remains one of the most effective marketing tools in business today. The simplest and most obvious way to increase the effectiveness of your email distribution is to conduct experiments on limited groups of recipients and analyze the results. Let’s dive into five things you can do to increase the efficacy of your email …

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