Starting a blog is similar to starting a brand. There are three types of blog brands you can start: Personal brand Business brand Mixed brand Are you still deciding which kind of brand is best for you? Read the following descriptions to get a better idea of what each of them is like: Personal Brand Your blog's name is your name, such as ElaineRau.com. PROS: Highly … [Read more...] about What Kind Of Brand Is Best For You?
Elaine's Advice Column
Are you're dying to leave your full-time job? Do you want to become an influencer or a full-time blogger? Do you want to feel passionate about your work? Do you want to enjoy your life and work for yourself and set your own rules because you want your time to matter? But how do you do that? How are people achieving success? How can you leave your job when you don't have a … [Read more...] about How To Ditch Your 9-5 Grind And Become A Full-Time Blogger
By using the right SEO keywords in the right places and adding some important features to your site and blog posts, you can increase your traffic and grow your reach exponentially! You may find that a few points within this post convey similar ideas, but just know repetition is key for SEO. It's such a "foreign language" to people, so it's best to reiterate in various ways to … [Read more...] about 11 Tips On How To Get Blog Traffic Using SEO
Your brand is more than what is on your blog, it's the look and feel of everything you produce and put out into the world. When people stumble upon your blog, they aren't only reading what you have to say, they are also noting your designs, fonts, colors, layout, and all the other elements that form your brand aesthetic. Your visual brand can either give you credibility the … [Read more...] about 6 Elements To Ponder When Brainstorming Your Blog’s Brand Aesthetics
There is a difference between being an INFLUENCER and HAVING INFLUENCE. An influencer may have a huge audience but have zero impact on their buying decisions. To have influence means your audience not only LISTENS but also TAKES ACTION because of your recommendations because you have developed a RELATIONSHIP with them over time. In order to influence someone, they need to … [Read more...] about How To Monetize Your Influence: Taught By Award-Winning Influencer Elaine Rau