Brand Resources Business Resources Small Business Resources

How To Build A Brand That Lasts

As a real estate CEO and entrepreneur, I’ve built two multi-million dollar brands. Here is the advice I would give, based on my 20+ years of successful experience, to other female entrepreneurs who wish to do the same. Know The Brand’s Purpose The purpose of a brand is to deliver an amazing experience. What has …

Continue Reading
Business Resources Marketing Resources

How To Build A Brand

One of the biggest challenges when starting a new small business is building your brand. Having a strong brand identity will give you the best chance of competing with bigger companies by defining your business and showing your target audience what you’re all about. Building your brand won’t be easy, but it is important that you …

Continue Reading