As an entrepreneur, your personal brand has the ability to set you up for speaking opportunities, podcast interviews, media coverage, and more! When done right you can showcase yourself as an expert in the areas of your expertise. As a freelancer, personal brands are crucial for showing your skills to establish credibility and dependability and to help you land more jobs. As … [Read more...] about How And Why It’s Crucial To Create A Strong Personal Brand
Branding Tips
How To Pitch A Collaboration With Brands
As someone who receives numerous pitches from Public Relations teams every single day, I know what catches my attention and what doesn't. One thing that lots of people will tell you to do that you really don't need to do is send a "media kit." Now, having said that, you still need a media kit, just not the super designed one you may be thinking. Include the information you … [Read more...] about How To Pitch A Collaboration With Brands
How To Get Brands To Notice, Collaborate, And Pay You As An Influencer
If you know what brands are looking for, you'll know how to fit their needs. But before we dive into that, you must have the right mindset and approach towards influencer marketing; and no, it's not all about freebies. You have to start thinking of yourself (and your brand) as an advertising agency. Magazines, TV, and other traditional forms of advertising no longer control … [Read more...] about How To Get Brands To Notice, Collaborate, And Pay You As An Influencer