In the words of Taylor Swift, “haters gonna hate.” Whether you’re a blogger, entrepreneur, marketer, or pretty much anyone else, you’ve probably faced negative comments online or in-person. Workplace gossip has always been the Achilles heel of many businesses. The age of anonymous commenting on blog posts can get really ugly! Not everyone is going …
Category: Brand Resources
How To Use Visual Storytelling To Attract New Customers: A Budget-Friendly Guide
Storytelling in marketing connects with audiences through an engaging, sometimes interactive, format. This marketing effort lessens the aggressive nature of campaigns by using personal, branded, and user-generated stories. The idea is to promote a product/service’s features, benefits, and use through an open, emotional journey. Does your business have an interesting story, operation, or community? Think …
How To Create A Logo For Your Brand In 5 Minutes (No Graphic Skills Needed)
I actually didn’t create a logo for LadyBossBlogger at the beginning for two reasons. It was too hard to create. It was too expensive to hire someone. So I created a badge instead (pictured below). However, if I had known about the free tool, DesignEvo, I definitely would have made one! How To Use DesignEvo …
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How Bloggers Secure Sponsors: Sponsorship Masterclass
I spoke at The iCAN Collective Sponsorship Masterclass July 15 on how to secure sponsorships and partnerships as a blogger. Since I wrote my answers down in preparation for my talk, I decided to share them with you in a blog post too for those of you who weren’t able to make it. Below are …
How And Why It’s Crucial To Create A Strong Personal Brand
As an entrepreneur, your personal brand has the ability to set you up for speaking opportunities, podcast interviews, media coverage, and more! When done right you can showcase yourself as an expert in the areas of your expertise. As a freelancer, personal brands are crucial for showing your skills to establish credibility and dependability and …
5 Branding Materials To Build Your Website
Branding is everything in the world of female entrepreneurship. In order to build a successful brand, getting your name out into the world is key! Recognition is super important, but the type of recognition is what matters most. When people hear your name or introduce your brand to someone new, you want them to associate …
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How To Design A Flyer In Under 5 Minutes
Creating great visual content can be a vital way to help you engage your audience, because visual content can get your messages out much faster than text, thereby drawing more attention. However, producing a catchy featured image is not easy, especially for people who have zero graphic design knowledge and skill. In this post, I …
How To Brand Your New Business
A brand is what defines you as a company. It is what people think of when they hear certain words. Your brand shows the core values of who you are and what your business is trying to achieve. It is what helps you stand out from other competitors in your field. You will find that …
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How Influencers Make Money On Instagram
The word “influencer” is new, but the concept behind it isn’t. Word of mouth has always been one of the most powerful forms of marketing because it comes from someone we trust and whose opinion we value. What has changed is that the world has gotten so much bigger because of how the internet connects us …
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12 Most Profitable Niches For Making Money Online
Not every niche is viable or profitable, not matter how “passionate” you are about it. That is the one big lie that most bloggers believe when they start out: “Just follow your passion, and you’ll make good money.” Another big lie is that you’ll make good money right off the bat. There are several distinct …