When coming up with new product launches, and trying to keep up with the trends, do you ever feel like you have lost sight of your brands purpose? It can get easy to do if you are always looking out to see what your competition is doing. The Discover Phase is the process where you …
Category: Brand Resources
5 Most Important Elements Of A Successful Brand Identity
When it comes to creating your own business, it’s safe to say that there’s a lot of different things that you need to do to get it right. And although there’s no set answer to what ‘right’ really looks like. And so, you’re going to find that you need to approach this in the right …
5 Ways To Create A Beautiful Brand That Captivates
We’ve all been guilty of it… It starts by clicking on one person’s profile and scrolling through to see something that piques our interest. We then click on that profile and the cycle of wash, rinse, and repeat continues. We journey down a rabbit hole of profiles out of curiosity and intrigue. At some point, …
How To Create A Great Logo Design
Logos are the very first thing that a customer, reader, viewer will base their impressions of your brand off of. Sounds like a pretty big deal, right? Right. This is why it is SO IMPORTANT to make sure your logo encompasses the identity of your brand. There are so many great websites and platforms that …
How To Start A Podcast
So you have your blog and some high-quality blog posts. Then you start wondering how you can break into the podcasting scene with your content. Is it possible? Absolutely! Is it hard? Not if you have the right instructions! The podcast craze of the last decade shows no signs of slowing down. It’s a great …
How To Build Your Personal Brand
When it comes to building a business, it’s so important for you to be able to establish yourself in the best possible way. But it can be hard to build traction when you’re new. However, if you know that you want to grow your business to a certain level and you want to compete with …
5 Ways To Create A Tailor-Made Customer Experience
It’s never been more important to provide customers with a positive experience. In this day and age, buyers don’t just want to buy a product in a store or order a meal in a restaurant. They want to enjoy an experience. If you’re keen to ensure your business provides a tailor-made customer experience, here are …
10 Ways To Organize And Plan Your Blog Posts
Blogs are an essential component of any successful business. They help drive traffic Keep your website relevant Give you a platform to connect and share with your target market But just because you know you need one, doesn’t mean you won’t be faced with a daunting blank screen. Successfully planning a blog ultimately comes down …
How To Design An Efficient Home Office
If you’re making the move to work from home, it’s worth dedicating some time to designing your home office. A cramped or uninviting office space will hinder your productivity and well-being. We’ve comprised a list of tips for creating the perfect home office space to maximize your effectiveness. 1. Minimize Distractions When choosing where your …
How To Prevent Business Failure And Be Successful
Nobody goes into business for themselves wanting to fail. Sure, you might just want to test the waters and see if you can make something of yourself and your business idea. But deep down, you’re dying for success. Now, actually finding that success can be tough. When you’re a female entrepreneur, you want to know …