Search Engine Optimization: Why do you need to pay attention to this in business? There are more than a billion websites on the web so it is really difficult to get people to view your site… unless you put in some extra effort. Bringing in quality traffic is the KEY to the growth and development …
Category: Brand Resources
How To Use Rebellion To Catapult Your Brand Forward
In today’s globally connected corporate landscape, how we do business evolves at hyper speed, forcing entrepreneurs in every vertical to push past traditional operational standards. It’s no longer enough to be first or best in the marketplace. Today’s innovators must continuously redefine industry standards to not only gain the critical marketing momentum needed to get …
5 Ways To Use Social Media To Build Your Personal Brand
Social media is the present and the future. If you haven’t discovered it yet, now is the time! Your personal brand’s primary means of gaining exposure is through a strong, consistent, and creative social media plan. If you’re stuck without a vision for your online presence, chances are high that the competition will knock you …
5 Essential Ways To Brand Your Business
In today’s crowded marketplace, particularly online, there’s a need to stand out in a way that not only grabs attention but also builds trust, communicates value, and is aesthetically pleasing. This all comes down to one word… branding! Now, this term is often overused to the point it has become somewhat of a buzzword – …
5 Ways To Make Your Business Card Unique
Most situations that will require you to hand out a business card are ‘first impressions matter’ kind of situations. You will be meeting your new prospect for the very first time. When making a new contact in business, appearance is as important as the substance of your conversations. Most people will judge you as they …
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17 Things Great Bloggers Do Differently
Blogger’s envy: the feeling you get when you open a blog page that somehow looks professional, has good content, makes money, and has followers. The great bloggers seem to have this way of pulling it all together to make an amazing product that is hard to turn down. But, here’s the thing: that could be …
7 Social Media Branding Tips
Social media is perhaps the most impactful medium in the history of business marketing. Radio and TV made it where an advertiser could reach millions of consumers at once, but social media one-ups that by allowing only the actual customers to be targeted – not just focused, but actively engaged with tailored content. 1. Pick …
8 Steps To Help You Respond Wisely To Negative Comments
In the words of Taylor Swift, “haters gonna hate.” Whether you’re a blogger, entrepreneur, marketer, or pretty much anyone else, you’ve probably faced negative comments online or in-person. Workplace gossip has always been the Achilles heel of many businesses. The age of anonymous commenting on blog posts can get really ugly! Not everyone is going …
How To Use Visual Storytelling To Attract New Customers: A Budget-Friendly Guide
Storytelling in marketing connects with audiences through an engaging, sometimes interactive, format. This marketing effort lessens the aggressive nature of campaigns by using personal, branded, and user-generated stories. The idea is to promote a product/service’s features, benefits, and use through an open, emotional journey. Does your business have an interesting story, operation, or community? Think …
5 Branding Materials To Build Your Website
Branding is everything in the world of female entrepreneurship. In order to build a successful brand, getting your name out into the world is key! Recognition is super important, but the type of recognition is what matters most. When people hear your name or introduce your brand to someone new, you want them to associate …