As a real estate CEO and entrepreneur, I’ve built two multi-million dollar brands. Here is the advice I would give, based on my 20+ years of successful experience, to other female entrepreneurs who wish to do the same. Know The Brand’s Purpose The purpose of a brand is to deliver an amazing experience. What has made my brands successful isn’t our logo or website, but … [Read more...] about How To Build A Brand That Lasts
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How To Build A Brand
One of the biggest challenges when starting a new small business is building your brand. Having a strong brand identity will give you the best chance of competing with bigger companies by defining your business and showing your target audience what you’re all about. Building your brand won’t be easy, but it is important that you persevere if you want to make it in the business … [Read more...] about How To Build A Brand