Business Resources Website Resources

How To Immediately Capture Interest To Make People Stay On Your Website

Having a strong website is essential for your business. Each page needs to be thoughtfully designed for an optimized UX (user experience), and ultimately, you want your website to work for you for years down the road to be able to convert interested visitors into future clients. What is the first thing people will see …

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Branding Graphic Designer Interviews Marketer

Ragen Dodson Specializes In Crafting Strategic Brand Strategies

Ragen Dodson is the Chief Marketing Officer & Founder of Ragen Ray Brand Agency. She specializes in crafting strategic brand strategies for small businesses who use social media as their form of advertising and brand exposure. Ragen also designs aesthetically pleasing brand identities for companies who are up and coming or simply just wanting a …

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Business Resources Ecommerce Resources Small Business Resources

5 Ways To Rejuvenate A Failing Business

It’s tough when you pour your heart and soul into a business only for it to fall into a decline. We all know that the risk of getting into business is that there is a huge possibility that your business will fail. It’s sad, but you should not think that it’s the end, nor should …

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Brand Resources Business Resources

5 Essential Ways To Brand Your Business

In today’s crowded marketplace, particularly online, there’s a need to stand out in a way that not only grabs attention but also builds trust, communicates value, and is aesthetically pleasing. This all comes down to one word… branding! Now, this term is often overused to the point it has become somewhat of a buzzword – …

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Branding Design Graphic Designer Interviews Media Production

Christine Lieu Helps Businesses Grow Through Smart Design

Christine Lieu is the founder and creative director of CL Designs. She has worked with startups to corporate clients, such as Walmart, Sportsnet, CBC Music, and so on. Her passion to share the impact of design has led her to help other entrepreneurs and businesses take action in the pursuit of their branding and how …

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Blogging Tips Elaine's Advice Column Influencer Tips

How Bloggers Secure Sponsors: Sponsorship Masterclass

I spoke at The iCAN Collective Sponsorship Masterclass July 15 on how to secure sponsorships and partnerships as a blogger. Since I wrote my answers down in preparation for my talk, I decided to share them with you in a blog post too for those of you who weren’t able to make it. Below are …

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Branding Tips Elaine's Advice Column

How And Why It’s Crucial To Create A Strong Personal Brand

As an entrepreneur, your personal brand has the ability to set you up for speaking opportunities, podcast interviews, media coverage, and more! When done right you can showcase yourself as an expert in the areas of your expertise. As a freelancer, personal brands are crucial for showing your skills to establish credibility and dependability and …

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