Blogger Interviews

Rosemary Richings Helps Lifestyle Startups With Their Content Strategy

Rosemary Richings ladybossblogger

Rosemary Richings Helps Lifestyle Startups With Their Content Strategy

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1. One sentence that describes what you do…

I’m Rosemary Richings, and through my hands-on approach to blog content creation, I help lifestyle startups, and some large brands too such as E-bay and Saatva Mattress Company with their blog & web page writing, editing, and content strategy-focused questions, such as what to write about, and how to use social media and email marketing platforms to attract the right readers over the long-term.

2. The first thing I do when I wake up…

Every morning is basically the same: I turn off my significant other’s alarm and make coffee and breakfast. Then, we watch either a travel vlog or the latest Steven Colbert clip on YouTube while we’re eating breakfast and drinking our coffee. I take one rule very seriously: I never make important decisions until breakfast is over, and the dishes from breakfast are empty/ in the sink.

3. The quote I live by…

I can’t take credit for this one: but it’s one I always go back to from the legendary jazz singer, Nina Simone: “I’ll tell you what freedom is to me: no fear. I mean really, no fear!”

I love this quote because it’s something I’ve always wanted. Because for the longest time I struggled with feeling appreciated and accepted within my peer group.  So if I can help someone accomplish that sense of acceptance with the right people, I feel a sense of fulfillment and like I did my job correctly.

I'll tell you what freedom is to me: no fear. I mean really, no fear! Click To Tweet

4. My favorite business tools are…

  • Trello: for keeping track of everything from my blog, to my client work
  • CoSchedule: for saving me hours of time on social media marketing, through automatically posting on all my social media accounts, and reusing/ re-sharing my posts more than once over the long-term.
  • Zapier: for handling all the admin and follow up for everything from invoices and professional calls, to emails to mailing list subscribers.
  • Calendly: for reducing the back and forth required to figure out peoples’ availability, by showing people exactly when I’m available, and offering a simple method for booking a specific day and time.
  • Wave App: for invoicing and receiving direct online payments without processing fees.

5. On my bookshelf, you will find…

6. Every woman needs to try this at least once…

Mediation. In our society, I think women are under way too much pressure to do a bit of everything, be good at our jobs, and be great moms, partners, and daughters. And sometimes we undervalue ourselves in all areas of our life because of it.

There’s a lot that you can learn about yourself from having half an hour to an hour of meditation. That’s exactly why I think it’s such a valuable way to spend at some of your time.

7. My favorite beauty brands and items…

  • Burt’s Bees: I use their scented disposal towelettes on my face, and they’ve done great things for my skin, I love the way they smell, and they’re great for makeup removal.
  • Love Bright’s Gel Matte Lipstick: I didn’t discover this one until recently, but my really good MAC red lipstick fell apart, and I found this at my local pharmacy’s cosmetics department. So far, it’s a really good replacement that’s basically the same thing but it was roughly half the price.

8. The best piece of advice I’ve ever received…

A key value that was passed down to me when I was a kid was the idea of taking pride in my appearance, and I think that’s been my most valuable lesson. It sounds like a superficial thing, but really it isn’t. When I’m working from home, taking just a second to pick an outfit I feel good in is a deeply grounding activity.

Because it transitions me from my quiet breakfast routine I often have with my partner, to focus on the next item on my to-do list. When I’m either meeting a client, showing up at my co-working space, or going to a networking event that extra few minutes I took to look and feel good helps me confidently own everything I represent.

Take pride in your appearance!Click To Tweet

9. Daily things you do in your business…

I’m still a one-woman operation, so I do pretty much everything in my business. I answer all my client emails and questions, I write my own blog posts and social media messaging, I attend all the calls and meetings with clients, and I do the work on every single blog content creation and content strategy (client) project that I say “yes” to.

10. List all your social media platforms…

Rosemary Richings ladybossblogger

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Elaine Rau

Founder and CEO at LadyBossBlogger
Former National Wedding Sales Manager, Elaine Rau lost her brother-in-law, her job, and her home all in one week. Stuck in a developing country with no job opportunities, she had to learn how to make an income online... ASAP. So she spent her last bit of savings, $12.18 to be exact, and invested in a blog domain: Since its conception, LadyBossBlogger has garnered a massive audience of 150K in under 2 years. It's a platform that helps female entrepreneurs learn how to start, grow and scale their own online businesses and blogs. Email to request the resources you need!

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