Julie Babyar is passionate about collaborative infrastructures that support the advancement of both public health and biomedical research. She is committed to strengthening this advancement through dynamic, diverse relationships and supportive public policy. She is also an advocate for basic and clinical research that assists in preventive and restorative medicine, as well as research to find cures. Read our interview with the lovely Julie below…
What motivated and inspired you to start your own business?
I was motivated to start Stardust Solutions upon understanding patterns in organizations. Multiple jobs in distinct healthcare sectors offered similar challenges, despite different patient populations and different deliverables. The best response to organizational challenges continues to be targeting root issues. For healthcare organizations, these issues are worked through with a focus on change management, decisive action and reliance on expert guidance. I continue to be called upon for expertise from previous colleagues and organizations, and I draw on these same foci. Actually, I’d already set a lifelong goal of healthcare redesign that offers systematic processes for access, innovation and research improvements. Consulting on healthcare works in tandem with these personal goals. Additionally, a team-oriented approach in healthcare often mirrors the sports industry. It is poignant, therefore, that a recent read of Mark Cuban’s, “How to Win at the Sport of Business” was a significant source of inspiration. This is a recommended read, particularly as lifelong goals need encouragement from time to time.
Tell us about your business.
Stardust Solutions offers strategic consultation services for healthcare organizations. We specialize in planning, policy, strategy and operations, tailored to meet the organizational vision and implemented through a warm, personable approach.
I have achieved awards in multiple organizations for my day to day work. One of my proudest moments, however, includes a time when I received a recognition from Elmhurst College and Sigma Theta Tau nursing society for exceptional leadership in public health on behalf of the community.
Where is your business based?
This business is currently based in Chicago, though a coastal move is planned in the upcoming months.
What were the first few steps you took to get your business up and running?
The first steps I took to get this business running included basic communication tools such as cards, website and social media planning.
What has been the most effective way of raising awareness of your business and getting new customers?
The most effective way of raising awareness of my business included LinkedIn, Twitter and using Google for Work. Of course, networking remains one of the best opportunities for personal connections as well.
What have been your biggest challenges so far?
The biggest challenge was initial website setup and consulting industry entrance.
How did you overcome these challenges?
Overcoming these challenges takes the exact same response as overcoming any other challenge: persistence in response, dedication to effort and commitment to course, regardless of initial external reaction. For the website, I turned to Google and everything fell into place.
How do you keep motivated through difficult times?
I stay motivated because the end result is a result that everyone can benefit from. People need better medicine, it is a critical and relentless need, and people motivate me.
How do you distinguish yourself from your competitors?
I am distinctive from competitors because I use every resource possible and turn any potentially negative energy into action towards my healthcare goals. I am also distinctive in definition of success. I cherish the attainments achieved along the journey to end goals. Celebrating unexpected, planned and alternative success is critical to growth and in life.
What is the best advice you have received recently?
The best advice I received recently was to enjoy a glass of wine. I did, and it was the perfect unwind for a delightful evening.
What advice would you give to other entrepreneurs?
Don’t give up, be true to who you are and what you want, and always do the right thing (even if it’s not the popular choice).
What is your favorite business tool or resource?
A sincere, personal connection.
What social media outlets do you use? List them below.
What is a good article or book you have read recently?
“How to Win at the Sport of Business” by M. Cuban.
What are you currently learning about for your business or looking for help with?
I am currently gaining insight into the home health industry, a significant contributor with substantial changes on the horizon. There is strong potential for the home health industry, and there is strong potential for experts within the field to become even greater players for healthcare systems.
What are your goals for the next few months and how are you striving to achieve them?
My goals within the next few months include relocation and continued insight into any proposed changes in the industry. I stay up to date on all healthcare issues through journal, news and industry reviews as well as personal connections.