WITHOUT a content marketing strategy, you'll be a blogger. WITH a content marketing strategy, you'll become a blogger with a business. What is content marketing? Educational blog posts that give you credibility due to how well it's written and how helpful it is to the reader. What is STRATEGIC content marketing? For every single piece of content you put out, you must … [Read more...] about How Strategic Content Converts To Email Subscriptions And Sales
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5 Simple Ways To Get On The First Page Of Google
I had the good fortune of starting my professional writing career as a content creator for a small boutique marketing firm on the East Coast. The firm hired me to write short articles to help their clients (local exterminators, locksmiths, landscapers, and other micro-businesses) rank on the first page of Google for their respective cities. I didn’t know it at the time, but … [Read more...] about 5 Simple Ways To Get On The First Page Of Google
5 Ways To Use Content To Grow Your Business
When you’re focused on serving your audience, shipping product or trying to manage your team, it’s sometimes hard to balance finding new clients and branding yourself. But putting out high-quality relevant content is a great way to create inbound leads with minimal effort: content keeps working for your business while you’re focused on other tasks. Every piece of content you … [Read more...] about 5 Ways To Use Content To Grow Your Business
Vanessa Barthelmes Is Helping Rather Than Selling And Her Business Is Booming
Vanessa Barthelmes is an innovative strategic Digital Marketing Specialist. Representing Bondi, Australia, Vanessa got a degree in Business Marketing at the University of Technology Sydney. Vanessa traded the Bondi sands for the likes of California when she was offered an international business scholarship at San Francisco State University. Before her career, she traveled the … [Read more...] about Vanessa Barthelmes Is Helping Rather Than Selling And Her Business Is Booming
Sarah Li Cain Shifts Money Mindsets Through Financial Storytelling
Sarah Li Cain is a financial storyteller who weaves practical tips and strategies into her client's work so that those trying to change their money mindset can see themselves in the starring role. She advocates that financial resilience is the key to a happy and productive life. You can find her over at highfivingdollars.com, where she’s either on camera answering reader … [Read more...] about Sarah Li Cain Shifts Money Mindsets Through Financial Storytelling